1.  [Features](https://clacky.app/features/)
2.  ›
3.  [Dashboard](https://clacky.app/features/#dashboard)
4.  ›
5.  Goals and funnels

DashboardLive

# Goals and funnels

Name a goal like “Signed up”, then add steps to see where people drop off.

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![Goals and funnels in Clacky (sample data)](https://clacky.app/features27/dash-goals-light.webp)![Goals and funnels in Clacky (sample data)](https://clacky.app/features27/dash-goals-dark.webp)

Sample data

## What it is

A goal counts what matters to you: a page like /thanks, or an event like signup. Give it a name, like “Signed up”, and Clacky counts it.

A funnel is a few steps in order, like /, then /pricing, then checkout. It shows how many people make it through each step and where they drop off.

## How to use it

1.  1
    
    Open Analytics
    
    In the Clacky window, pick Dashboard, then Analytics, and scroll to Goals.
    
2.  2
    
    Add a goal
    
    Click Add, give it a name like “Signed up”, then type a page that starts with / (like /thanks) or an event name (like signup). Click Add.
    
3.  3
    
    Add a funnel
    
    Click Add again and switch to Funnel. Type 2 to 5 steps in order. Use Add a step for more.
    
4.  4
    
    Read it
    
    The Funnel card shows each step and the share of people who make it to the end.
    

## Tips

-   To count a button click as an event, call clackyA('signup') on your site, then use signup as the goal.
-   Outbound links, file downloads and clicks on Buy are counted for you.

## Questions

What’s the difference between a page and an event?

Anything that starts with / is a page. Anything else is an event name.

Can I remove a goal?

Yes. Click Remove on it, then confirm.

Related features

-   ![](https://clacky.app/features27/dash-visitors-light.webp)![](https://clacky.app/features27/dash-visitors-dark.webp)
    
    [Visitors](https://clacky.app/features/visitors/)
    
    Each visit, step by step: where it came from, the pages it saw and what it did.
    
-   ![](https://clacky.app/features27/dash-sources-light.webp)![](https://clacky.app/features27/dash-sources-dark.webp)
    
    [Where they come from](https://clacky.app/features/sources/)
    
    Search, social, AI assistants, email, launch sites, paid ads and campaigns, plus pages, countries, cities, devices, browsers and languages.
    
-   ![](https://clacky.app/features27/dash-revenue-light.webp)![](https://clacky.app/features27/dash-revenue-dark.webp)
    
    [Revenue](https://clacky.app/features/revenue/)
    
    Connect Polar or Stripe, read-only: revenue, MRR, churn and refunds, with each sale matched to the visit that clicked Buy.
    
-   ![](https://clacky.app/features27/dash-overview-light.webp)![](https://clacky.app/features27/dash-overview-dark.webp)
    
    [Analytics](https://clacky.app/features/analytics/)
    
    Your site’s numbers on top with how they changed, and short lines that say what’s going on, like where most visitors come from.
    

[Everything in Dashboard →](https://clacky.app/features/#dashboard)

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